Startups face unique challenges when it comes to link building. Unlike established companies, they often lack brand recognition and existing content that naturally attracts links. This is where strategic outreach and content partnerships come into play. By collaborating with niche blogs, industry influencers, and relevant directories, startups can begin to build authority. To make the most of these opportunities, many startups choose to hire a link building specialist who understands how to identify and pursue high-quality link prospects.